Cervical cancer charity launches Cervical Screening Awards

At the start of Cervical Screening Awareness Week (7-13 June), Jo’s Cervical Cancer Trust, the UK’s only dedicated cervical cancer charity has launched an award scheme to find the best local cervical screening awareness campaigns.

The charity believes the award scheme will provide the opportunity to share best practice with all professionals working in the field of cervical screening as well as rewarding excellence in increasing awareness and uptake of cervical screening in local communities.

Robert Music, director of Jo’s Cervical Cancer Trust said, “We know there is fantastic and really creative work happening at a local level. We felt this competition would be the perfect way to highlight and reward that quality and, of course, share it so that others can learn from the winners and take these examples back to their own communities.”

“Developing creative and targeted cervical screening education campaigns is still so very important. Twenty percent of women nationally still do not take up their invitation to attend cervical screening, with uptake figures for women under 35 even worse where around one in three do not attend screening. What is also a worry is that the recent increase in screening attendance due to Jade Goody’s diagnosis with cervical cancer may already be going back to levels before Jade Goody was diagnosed.”

“We need to think about how best to reach and educate the many differing age groups and communities, about the importance of screening and remind women that cervical cancer is a largely preventable disease where they can take proactive steps to reducing their risk.”

June 2010

Ends
NOTES TO EDITORS

  1. Jo’s Trust – www.jostrust.org.uk is the UK’s only dedicated cervical cancer charity offering support and information for those affected by cervical cancer and cervical abnormalities.
  2. Around 3 women in the UK die each day from cervical cancer, with someone being diagnosed every 3 hours, facing an uncertain future. Over 300,000 women a year are told they may have a cervical abnormality that could require treatment.
  3. It is estimated that the NHS Cervical Screening Programme saves 4,500 lives every year. 
  4. Cervical cancer is predominantly caused by the Human Papilliomavirus (HPV) which can be caught as soon as you start having intimate relationships. 
  5. The judging panel will include: Julietta Patnick, Director, NHS Cancer Screening Programmes: Tim Elliott, Team Leader: Cancer Screening and Male Cancers at the Department of Health and Maggie Luck, Screening Coordinator - Public Health, Camden PCT
  6. Applications can find more information on http://www.jostrust.org.uk/news/screeningawards

Further information:
For all Jo’s Trust enquiries please contact: Robert Music, Director: 020 7936 7498, 07980 720061, robert@jostrust.org.uk
 


Last updated: 08/06/2010
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